
Our love for bike culture is stronger than ever — we just can't get enough of the two-wheeled vehicles. So for the summer of '22, we decided to team up with the toughest, most prestigious bicycle race on the planet — the iconic Tour de France. Now on the 109th edition of the race, the first one took place in 1903 and has been held annually ever since, apart from during the two World Wars. The riders race for 21 days on a route extending 3,500 kilometers. Not quite up for that level of challenge? Discover the collection, dust off your bike, and run your own race. Allez! Allez! Allez!
Tour de France - Products
Tour de France:
For the summer of '22, we decided to team up with the toughest, most prestigious bicycle race on the planet — the iconic Tour de France.DEDICATED x Liana Finck:
Liana is a New York-based cartoonist, illustrator and author. Her drawings are both contemporary, fun and relatable. Simple sharp lines of black ink that capture ironic situations from everyday life.DEDICATED x Ashley Le Quere:
Ashley Le Quere is a London-based designer and illustrator with a huge passion for anything handmade.DEDICATED x Mothcub:
Mothcub is an independent artist who has built a cult following through her unique drawing style.DEDICATED x The Beatles:
Time to dust off your vinyl — the Dedicated x The Beatles collection has arrived. The collection is our homage to the most influential pop group in modern times.DEDICATED x Real Fun, Wow!:
We've teamed up with the California based illustrator Daren Thomas aka ‘’Real Fun, Wow’’. Daren does timeless designs with a charming vintage feel, and we love it!DEDICATED x Kelli Laderer:
"Funky, fun and fresh" is how Kelli describes her style. Her bold shapes and colors are carefully crafted to inspire, motivate and impress. Inspired by concepts like self-belief, mindfulness and nature.DEDICATED x Chi Modu:
Chi first picked up a camera while studying at Rutgers. After honing his photography skills at the International Center of Photography, he landed a job at The Source, the definitive magazine of hip hop culture. It was here that Chi developed relationshipsDEDICATED x Stina Persson:
Stina is a Stockholm based illustrator who makes vibrant fashion paintings with a vintage touch. Our collaboration includes two illustrations printed on our Organic cotton T-shirts.DEDICATED x Brian Rea:
Fun and sarcastic scribble drawings that pinpoints bizarre situations from everyday life.DEDICATED x PEANUTS:
Our limited Peanuts collection. Fair & responsibly produced. The American comic strip was written and illustrated by Charles M. Schulz and ran in over 2,600 newspapers, with a readership of around 355 million in 75 countries.DEDICATED x Adam Klingeteg:
Adam Klingetegs photos are both artistic and timeless, and our collab includes epic shots from a surf trip to Lofoten.DEDICATED x Bahkadisch:
Karin Ohlsson is an AD and illustrator living in Stockholm. Under the name Bahkadisch she draws quite simple images with a black marker, a bit of humour and a lot of beards!DEDICATED x David Shrigley:
David Shrigley is a British artist and illustrator. He is best known for his humorous and sarcastic cartoons that he's been drawing for 25 years.DEDICATED x Eliza Southwood:
Eliza Southwood is inspired by the cyclist and the surrounding culture. See is the creator of our iconic Bike People print.DEDICATED x Worry Lines:
Worry Lines is an anonymous illustrator whose drawings have been described as 'too relatable', 'mildly uplifting' and 'oddly comforting'. It's simple, fun and contemporary. Our collab includes two illustations printed on our organic cotton T-shirts.DEDICATED x Nintendo:
If you grew up in the 80s you probably did everything in your power to skip school and stay home with your Gameboy or your NES 8bit.DEDICATED x Pulp Fiction:
Quentin Tarantino’s masterpiece from 1994. Our collab includes exciting graphics and epic scenes from the movie.DEDICATED x Hans Gedda:
Hans Gedda is one of Sweden's most famous photographers. He is known for his intimate portraits of some of the greatest icons of our time, ranging from politicians and kings to actors and musicians.DEDICATED x Jeff Divine:
Jeff Divine is one of the world's most respected surf photographers. Born in La Jolla, California, he has been part of the surf community since the early years.DEDICATED x CDR:
CDR, or Christopher David Ryan, is a US based illustrator promoting nothing less than peace and love through his vibrant art. We're proud to present some of his work on our organic cotton garments :)DEDICATED x Jonas Claesson:
Jonas Claesson – The Swedish illustrator that creates traditional hand-drawn illustrations around surfing, animals, camping and outdoor life.DEDICATED x E.T.:
E.T. is a sci-fi adventure that captures that strange moment in youth when the world is a place of mysterious possibilities (some wonderful, some awful), and the universe seems separate from the one inhabited by grown-ups.DEDICATED x Patrik Andersson:
Patrik Andersson is a New York fashion photographer and director. Since he emigrated from Sweden in 1990, many celebrities, models and other clients have passed in front of his camera.DEDICATED x Dirty Dancing:
The romantic drama from 1987 starring Patrick Swayze and Jennifer "Baby" Grey. Dirty Dancing has become a feministic cult movie and deals with issues such as teenage love, inequalities between the rich and the working class, becoming a woman, and dance.DEDICATED x Chris DeLorenzo:
Chris is a graphic designer working in Boston, Massachusetts. He specializes in clever and bold illustration work as well as branding and identity.DEDICATED x Martin Willners:
Martin started skateboarding in 1977 and bought his first snowboard in 1979. Since then, the feeling of transition and putting one turn to another has been his driving force, along with photographing others who ride hard.DEDICATED x Daniel Johnston:
Daniel Johnston - The creative outsider who recorded 18 full-length albums and illustrated his own artworksDEDICATED x Florent Bodart:
Florent BodartDEDICATED x The Big Lebowski:
The Big Lebowski by the Coen brothers released in 1998 is our cult film favorite. We're excited we got to print some iconic images from the movie on our Organic Cotton garments.DEDICATED x Matías Prado:
Matías is a professional graphic designer and illustrator from Chile, working independently from his studio in Santiago. He is best known for his collaborations with numerous brands and magazines, where the subjects often are hand drawn people in everydayAtinum:
André Guldhjärta aka Guldhart is an artist based in Limhamn, Sweden. A multi-creative graphic designer that has made some of our bestselling T-shirts prints.Ricky Powell:
Born and raised in New York City, Ricky Powell is a legendary photographer who specializes in the environ mental portrait.